Sydney Armani - DeepSeek: Redefining AI and Shaping the Future of Global Innovation Founded in 2023, DeepSeek quickly caught my attention as a Chinese AI startup that’s redefining the global AI landscape. What really stands out to me is how this company has managed to develop AI models that not only compete with but arguably surpass leading U.S. counterparts like OpenAI’s ChatGPT—all while keeping costs significantly lower.